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Hoke County, NC

RANK #290 / 1001 NAT  ·  #18 / 51 NC  ·  POP 53,835

1YR FORECAST: +0.4%

5YR OUTLOOK: +20%

#41 Most Overvalued #47 Best Rental Yield
Our model projects above-average housing market growth for Hoke County at +0.4% over the next year.

[01] Why Hoke County?

Raeford, the county seat, anchors Hoke County, a community in North Carolina's Coastal Plain and Sandhills regions. The county is approximately 20 miles from Fayetteville and Pinehurst, offering a balance of rural living with access to larger cities. A significant portion of Fort Liberty (formerly Fort Bragg) lies within the county's northern third, influencing the local population and economy. Outdoor enthusiasts can explore the Hoke Community Forest, offering marked trails for hiking, biking, and horseback riding, or visit the Calloway Forest Preserve, known for its longleaf pine habitats and diverse wildlife. The county also hosts the annual North Carolina Turkey Festival, a major event celebrating the state's turkey production.

Life in Hoke County often appeals to those seeking a quieter pace, with many residents owning their homes. The community has seen growth, partly due to its proximity to Fort Liberty, attracting military families and retirees. Hoke County Schools serves over 8,700 students across 14 schools, including Hoke County High School. Commute options include personal vehicles and the Hoke Area Transit Service (HATS), which provides door-to-door public transportation within and to neighboring counties. The local economy, historically rooted in agriculture, particularly poultry production, is experiencing new investments in manufacturing and infrastructure, contributing to job growth and community enhancements.

MARKET PROFILE

Secondary Market Surge

Hoke County is one of 35 U.S. counties in this market profile — stronger than typical on the BoomTown Index. Within this cohort, its recent home-price change of -0.1% runs below the profile's typical +1.4%.

See all 35 Secondary Market Surge counties →

[02] Market Snapshot

Housing Ratio
26.5x

Overvalued relative to economy

Home Prices
-0.1%

Prices declining

Climate & Terrain
-1.3

Below-average climate & terrain

Price/Rent
10x

Strong rental yield

Housing looks overvalued at 26.5x — home prices are high relative to local economic output. The typical U.S. county is 4–6x.

[03] Top Employers

  1. 1
    Hoke County Board of Education Education
    1,000+
  2. 2
    Fort Bragg Military
    500+
  3. 3
    Butterball Manufacturing
  4. 4
    Unilever Manufacturing
  5. 5
    House of Raeford Manufacturing
  6. 6
    North Carolina Department of Corrections Government
  7. 7
    Hoke County Government Government
  8. 8
    Burlington Industries Manufacturing

Estimated local headcount ranges. Larger employers shown as floor + "+"; smaller employers show exact counts where reported.

[04] Home Value Growth vs National

Hoke County U.S. National

Bars show trailing 12-month growth. The dashed Forecast bars are the model's next-12-month projection; the whisker marks the ±1% range (cooling–accelerating).

The Numbers

DEMOGRAPHICS
Population
53,835
+1.38% YoY
Median Household Income
$64,912
Median Home Value
$219,300
-0.09% 12mo
Median Rent
$1,089
Average Annual Pay
$48,005
+2.4% YoY
Employment
9,285
+2.6% YoY
Income-to-Home-Value
0.296
More affordable than average
Migration Inflow
5.52%
of pop. from another state
Bachelor's Degree+
23.5%
of residents (national avg: 33%)

Market Activity

REAL ESTATE
Median Sale Price
$318,000
Days on Market
31
Active market
Months of Supply
2.9
Seller's market
Sale-to-List Ratio
99.4%
Near asking price
Sold Above List
14.7%
Listings w/ Price Drops
19.6%
Building Permits (2025)
558
Single-Family Permits
554

Source: Redfin · Census BPS — Browse sales on Redfin →

[05] Crime & Safety

F
SAFETY
GRADE
Homicide Rate
15.0
per 100K · nat avg 6.5
Firearm Fatalities
24.2
per 100K · nat avg 13.4
Injury Deaths
98.6
per 100K · nat avg 83.6
vs National Average
Well above national avg
based on homicide rate
10-Year Trend
Up 76% since 2015
homicide rate, 2015 → 2025

Source: Homicide rates from CDC/NCHS vital-statistics mortality data — a multi-year average that stabilizes counts in smaller counties — compiled in the County Health Rankings 2025 release. Rates per 100,000 population; U.S. average ≈ 6.5. Grade reflects homicide rate relative to the national average. Learn more →

See where Hoke County stands nationally: safest large counties in America · highest homicide-rate counties.

[06] Capital Investment

$156M
TOTAL
PROJECT AMOUNT STATUS
Pennsylvania Transformer Technology Expansion
Pennsylvania Transformer Technology, LLC (PTT)
$102M Under Construction
County-wide Infrastructure and Facilities Upgrades (Proposed)
Hoke County
$54M Proposed

Source: public records, news, corporate announcements. Amounts are estimates where noted.

[07] Score Breakdown

Population Growth +1.4% 77 percentile
Income Growth +8.0% 99 percentile
Vacancy Rate 0.6% 84 percentile
Home Price Change -0.1% 20 percentile
Rent Growth +3.8% 60 percentile
Price/Rent 10x 96 percentile

Bars show percentile rank among all 1001 counties.

[08] Frequently Asked Questions

Is Hoke County, NC a good place to move to?

With a Boom Town Index score of 71/100, Hoke County sits in the upper half of all 1001 ranked counties. Employment is expanding at +2.6%, and median household income stands at $64,912 — indicators that suggest solid fundamentals even if it's not among the fastest-growing counties in NC.

Is Hoke County affordable?

Housing in Hoke County is roughly in line with national affordability norms. The median home costs $219,300 and the income-to-home-value ratio sits at 0.30, with rents averaging $1,089/month. Not a bargain, but not a stretch for most local earners either.

Is Hoke County growing or shrinking?

Hoke County is growing on multiple fronts. Population is up +1.4% year-over-year while employers added jobs at a +2.6% clip. Home values shifted -0.1% in the past year.

Are people moving to Hoke County?

In significant numbers — 5.52% of Hoke County's current population relocated from another state, well above the national norm. That level of in-migration usually signals a county where jobs, affordability, or quality of life are pulling people in from elsewhere.

[09] Similar Counties by Size & Score

Lincoln County, NC 72 Craven County, NC 72 Onslow County, NC 74 Harnett County, NC 68 Burke County, NC 75 Granville County, NC 67 Ashland County, OH 71 Sandusky County, OH 71