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Waupaca County, WI

RANK #135 / 1001 NAT  ·  #6 / 29 WI  ·  POP 51,569

1YR FORECAST: +2.8%

5YR OUTLOOK: +35%

Our model projects Waupaca County's housing market to grow +2.8% over the next year, significantly outpacing the national average.

[01] Why Waupaca County?

Waupaca County, Wisconsin, is often first recognized by locals for its Chain O' Lakes, a unique collection of 22 interconnected, spring-fed lakes known for their clear waters and distinctive blue-green coloration. Located in central Wisconsin, the county seat of Waupaca is approximately a 30-minute drive from Stevens Point and 40 minutes from Appleton, with Madison and Milwaukee under two hours away. The community offers a blend of small-town charm and natural beauty, with ample opportunities for outdoor recreation like boating, fishing, hiking, and snowmobiling across its numerous lakes, rivers, and forests.

Life in Waupaca County offers a quality environment with a focus on community and outdoor living. The area attracts families, retirees, and individuals seeking a quieter lifestyle, with local schools serving over 7,500 students across 27 public schools. Commute times are generally short, averaging 15 minutes within the city of Waupaca, though many residents also commute to nearby cities for work. The economy is supported by manufacturing, healthcare, and tourism, with recent efforts focused on improving workforce transportation and expanding housing options. The county has also seen investments in renewable energy initiatives.

MARKET PROFILE

Heartland Steady Growth

Waupaca County is one of 145 U.S. counties in this market profile — near the profile average on the BoomTown Index. Within this cohort, its recent home-price change of +7.3% runs above the profile's typical +4.9%.

See all 145 Heartland Steady Growth counties →

[02] Market Snapshot

Housing Ratio
11.8x

Overvalued relative to economy

Home Prices
+7.3%

Outpacing national median

Climate & Terrain
-2.5

Below-average climate & terrain

Price/Rent
21x

Prices detached from rents

Housing looks overvalued at 11.8x — home prices are high relative to local economic output. The typical U.S. county is 4–6x.

[03] Top Employers

  1. 1
    Waupaca Foundry Manufacturing
    1,000+
  2. 2
    Wisconsin Veterans Home Healthcare
    500+
  3. 3
    Waupaca School District Education
    250+
  4. 4
    Riverside Medical Center Healthcare
  5. 5
    Bethany Home Healthcare
    100+
  6. 6
    Alliance Industries Manufacturing
  7. 7
    Journal Community Publishing Group Other
  8. 8
    Pick N Save Retail
  9. 9
    Gusmer Enterprises Manufacturing
  10. 10
    Kmart Retail

Estimated local headcount ranges. Larger employers shown as floor + "+"; smaller employers show exact counts where reported.

[04] Home Value Growth vs National

Waupaca County U.S. National

Bars show trailing 12-month growth. The dashed Forecast bars are the model's next-12-month projection; the whisker marks the ±1% range (cooling–accelerating).

The Numbers

DEMOGRAPHICS
Population
51,569
-0.28% YoY
Median Household Income
$72,830
Median Home Value
$211,400
+7.33% 12mo
Median Rent
$852
Average Annual Pay
$49,801
+3.2% YoY
Employment
18,473
-0.9% YoY
Income-to-Home-Value
0.3445
More affordable than average
Migration Inflow
3.55%
of pop. from another state
Bachelor's Degree+
20.5%
of residents (national avg: 33%)

Market Activity

REAL ESTATE
Median Sale Price
$319,900
Days on Market
55
Moderate pace
Months of Supply
3.9
Balanced market
Sale-to-List Ratio
98.9%
Near asking price
Sold Above List
28.2%
Listings w/ Price Drops
18.3%
Building Permits (2025)
214
Single-Family Permits
159

Source: Redfin · Census BPS — Browse sales on Redfin →

[05] Crime & Safety

C+
SAFETY
GRADE
Firearm Fatalities
11.7
per 100K · nat avg 14.8
Injury Deaths
87.6
per 100K · nat avg 76.3
vs National Average
based on homicide rate

Source: CDC/NCHS vital statistics via County Health Rankings (2020–2022 avg). Rates per 100,000 population. Grade based on homicide rate relative to national average (~6.3). Learn more →

[06] Capital Investment

$708M
TOTAL
PROJECT AMOUNT STATUS
Cloverleaf Solar Project
NextEra Energy Resources
$358M Proposed
Clintonville Solar Project
Cleanview (developer not specified)
$300M Planned
River North Ridge (Residential & Multi-family Development)
Tycore Built
$50M Under Construction

Source: public records, news, corporate announcements. Amounts are estimates where noted.

[07] Score Breakdown

Population Growth -0.3% 11 percentile
Income Growth +2.3% 38 percentile
Vacancy Rate 0.4% 95 percentile
Home Price Change +7.3% 97 percentile
Price/Rent 21x 14 percentile

Bars show percentile rank among all 1001 counties.

[08] Frequently Asked Questions

Is Waupaca County, WI a good place to move to?

Waupaca County ranks #135 out of 1001 U.S. counties on the Boom Town Index with a score of 86/100. The composite score reflects long-term strength — housing, income, and migration patterns — but near-term hiring is soft (employment is down 0.9% year-over-year). Median household income here is $72,830.

Is Waupaca County affordable?

Housing in Waupaca County is roughly in line with national affordability norms. The median home costs $211,400 and the income-to-home-value ratio sits at 0.34, with rents averaging $852/month. Not a bargain, but not a stretch for most local earners either.

Is Waupaca County growing or shrinking?

Population and employment in Waupaca County are both close to flat — population -0.3% YoY and jobs -0.9%. Home values shifted +7.3% over the past 12 months. A steady-state county, neither expanding quickly nor shrinking.

Are people moving to Waupaca County?

There's a moderate stream of newcomers. About 3.55% of residents moved from another state, which is above average and suggests Waupaca County has appeal as a relocation destination — though it's not among the highest-inflow counties nationally.

How is the housing market in Waupaca County?

Home values climbed +7.3% year-over-year, which is a solid pace of appreciation. The median home in Waupaca County is now valued at $211,400. That kind of growth typically reflects sustained demand rather than speculative frenzy.

[09] Similar Counties by Size & Score

Chippewa County, WI 86 Walworth County, WI 85 Columbia County, WI 82 Sheboygan County, WI 82 Racine County, WI 91 Rock County, WI 91 Buffalo County, NE 86 Jefferson County, OH 86