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Walton County, FL

Walton Beaches

RANK #901 / 996 NAT  ·  #32 / 41 FL  ·  POP 76,618

1YR FORECAST: -2.9%

5YR OUTLOOK: +12%

#9 Fastest Growing
Our model projects Walton County's housing market at -2.9% over the next year, underperforming most U.S. counties.

[01] Why Walton County?

Walton County, Florida, is distinguished by its rare coastal dune lakes, a geographical feature found in only a few places globally, offering unique ecosystems where fresh and saltwater intermix. Located in the Florida Panhandle, the county stretches from the Alabama border to the Gulf of Mexico, encompassing diverse landscapes from the historic town of DeFuniak Springs, known for its nearly perfectly round spring-fed lake, to the scenic coastal communities along Highway 30A like Seaside and Grayton Beach. Commuting within the county is facilitated by a public transit service, GoWal, connecting the northern and southern parts of the county, though services were temporarily suspended for redesign as of early 2023. The area offers extensive outdoor recreation, including 26 miles of white-sand beaches, state parks like Topsail Hill Preserve and Grayton Beach, and trails for hiking and biking.

Life in Walton County offers a blend of coastal living and small-town charm, attracting families, retirees, and remote workers. The Walton County School District is recognized for its academic performance. The economy is largely driven by tourism, with significant visitor spending supporting local businesses, restaurants, and cultural attractions year-round. This economic activity also contributes to public safety initiatives and infrastructure enhancements, including beach access and parking. Beyond tourism, the county's economic development efforts aim to diversify and attract new investments, fostering job creation.

[02] Market Snapshot

Housing Ratio
5.1x

Above national median (4.7x)

GDP Growth
+6.0%

Well above national median

Home Prices
-4.1%

Prices declining

Climate & Terrain
2.2

Moderate climate & terrain

Price/Rent
14x

Above national median (13x)

Housing is fairly valued at 5.1x relative to local economic output. The typical U.S. county is 4–6x.

[03] Top Employers

  1. 1
    Sandestin Golf and Beach Resort Hospitality
    1,000+
  2. 2
    Walton County School District Education
  3. 3
    Walton County Government Government
    500+
  4. 4
    Sacred Heart on the Emerald Coast Healthcare
    250+
  5. 5
    ResortQuest Hospitality
  6. 6
    Publix Retail
    100+
  7. 7
    Hilton Sandestin Beach Golf Resort & Spa Hospitality
  8. 8
    Walmart Distribution Center 6055 Logistics
  9. 9
    Takeda Other
  10. 10
    Astemo (formerly Hitachi Astemo) Manufacturing

Estimated local headcount ranges. Larger employers shown as floor + "+"; smaller employers show exact counts where reported.

[04] Home Value Growth vs National

Walton County U.S. National

The Numbers

DEMOGRAPHICS
Population
76,618
+4.3% YoY
Median Household Income
$74,832
Median Home Value
$327,000
-4.06% 12mo
Median Rent
$1,463
Average Annual Pay
$56,144
+2.9% YoY
Employment
34,785
+2.5% YoY
Income-to-Home-Value
0.2288
Near national average
Migration Inflow
3.5%
of pop. from another state
Bachelor's Degree+
33.1%
of residents (national avg: 33%)

Market Activity

REAL ESTATE
Median Sale Price
$720,000
Days on Market
130
Slower market
Months of Supply
8.4
Buyer's market
Sale-to-List Ratio
96.5%
Negotiation room for buyers
Sold Above List
5.5%
Listings w/ Price Drops
17.3%
Building Permits (2024)
2,883
Single-Family Permits
1,549

Source: Redfin · Census BPS — Browse sales on Redfin →

[05] Crime & Safety

B-
SAFETY
GRADE
Homicide Rate
4.4
per 100K · nat avg 6.3
Firearm Fatalities
14.0
per 100K · nat avg 14.8
Injury Deaths
103.0
per 100K · nat avg 76.3
vs National Average
Below national avg
based on homicide rate

Source: CDC/NCHS vital statistics via County Health Rankings (2020–2022 avg). Rates per 100,000 population. Grade based on homicide rate relative to national average (~6.3). Learn more →

[06] Capital Investment

$422M
TOTAL
PROJECT AMOUNT STATUS
Pecan Tree Solar Photovoltaic Power Plant
NextEra Energy / Florida Power & Light Co.
$74M Operating
Wild Quail Solar Energy Center
Florida Power & Light Co.
$74M Operating
Chautauqua Solar Energy Center
Unknown
$74M Operating
Swallowtail Solar Energy Center
Unknown
$74M Operating
Hardwood Hammock Solar Energy Center
Florida Power & Light Co.
$74M Planned
Walton County Broadband Project (Fixed Wireless Network)
SOM1101, LLC / WildStar Networks
$50M Under Construction

Source: public records, news, corporate announcements. Amounts are estimates where noted.

[07] Score Breakdown

GDP Growth +6.0% 90 percentile
Population Growth +4.3% 99 percentile
Income Growth +9.9% 79 percentile
Home Price Change -4.1% 5 percentile
Rent Growth -2.3% 2 percentile
Price/Rent 14x 48 percentile

Bars show percentile rank among all 996 counties.

[08] Frequently Asked Questions

Is Walton County, FL a good place to move to?

The data is not encouraging — Walton County scores just 9/100 on the Boom Town Index, ranking #901 of 996 counties. Job growth at +2.5% and median household income of $74,832 reflect an economy that has been contracting or stagnating relative to the rest of the country.

Is Walton County affordable?

Walton County leans toward the expensive side. A median home value of $327,000 against an income-to-home-value ratio of 0.23 means housing eats a bigger share of local earnings than the national norm. Renters face $1,463/month on average.

Is Walton County growing or shrinking?

Walton County is growing on multiple fronts. Population is up +4.3% year-over-year while employers added jobs at a +2.5% clip. Home values shifted -4.1% in the past year.

Are people moving to Walton County?

There's a moderate stream of newcomers. About 3.5% of residents moved from another state, which is above average and suggests Walton County has appeal as a relocation destination — though it's not among the highest-inflow counties nationally.

[09] Similar Counties by Size & Score

Miami-Dade County, FL 10 Broward County, FL 11 Hillsborough County, FL 7 Columbia County, FL 7 Sarasota County, FL 6 Clay County, FL 14 Lynchburg city, VA 9 Kauai County, HI 9