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Union County, OH

RANK #957 / 1001 NAT  ·  #49 / 49 OH  ·  POP 67,324

1YR FORECAST: -1.3%

5YR OUTLOOK: +14%

Our model projects Union County's housing market at -1.3% over the next year, underperforming most U.S. counties.

[01] Why Union County?

Marysville, the county seat, offers a blend of small-town charm and industrial heritage, evident in its historic district and the presence of major companies. Union County, located northwest of Columbus, Ohio, is known for its rural landscapes and commitment to preserving its natural beauty. The county's location provides access to Columbus, with commute options including carpooling and public transit services like GoBus and UCATS for eligible residents. Outdoor recreation is supported by over 40 parks, six golf courses, and numerous trails, including the Heritage Rail Trail, offering opportunities for hiking, biking, and enjoying the scenic deciduous landscape.

Life in Union County attracts families and professionals, drawn by highly-rated public schools and a close-knit community atmosphere. The economy is experiencing growth, with ongoing investments in advanced manufacturing and research and development, particularly in smart mobility and connected technologies along the 33 Smart Mobility Corridor. Healthcare is also seeing expansion to meet the needs of the growing population. This economic activity contributes to a demand for housing, as the county works to balance growth with maintaining its community character.

MARKET PROFILE

Idiosyncratic Markets

Union County's data profile doesn't fit any single market profile cleanly — its housing, labor, and demographic signals pull in different directions (home prices +1.3% YoY, population +3.1%, wages +1.6%). About 414 U.S. counties show this kind of mixed-signal pattern.

See all 414 Idiosyncratic Markets counties →

[02] Market Snapshot

Housing Ratio
8.4x

Overvalued relative to economy

Home Prices
+1.3%

Below national median

Climate & Terrain
-3.5

Harsh climate or flat terrain

Price/Rent
18x

Above national median (15x)

Housing looks overvalued at 8.4x — home prices are high relative to local economic output. The typical U.S. county is 4–6x.

[03] Top Employers

  1. 1
    Honda of America Mfg. (including subsidiaries) Manufacturing
    5,000+
  2. 2
    Scotts Miracle-Gro Manufacturing
    1,000+
  3. 3
    Marysville EVSD (Marysville Exempted Village School District) Education
  4. 4
    Ohio Reformatory for Women Government
    500+
  5. 5
    Union County Government
  6. 6
    Memorial Health Healthcare
  7. 7
    Transportation Research Center (TRC) Other
  8. 8
    Continental AG/Contitech Manufacturing
  9. 9
    Walmart Retail
  10. 10
    City of Marysville Government

Estimated local headcount ranges. Larger employers shown as floor + "+"; smaller employers show exact counts where reported.

[04] Home Value Growth vs National

Union County U.S. National

Bars show trailing 12-month growth. The dashed Forecast bars are the model's next-12-month projection; the whisker marks the ±1% range (cooling–accelerating).

The Numbers

DEMOGRAPHICS
Population
67,324
+3.11% YoY
Median Household Income
$112,322
Median Home Value
$344,900
+1.27% 12mo
Median Rent
$1,247
Average Annual Pay
$75,192
+1.6% YoY
Employment
36,741
+6.0% YoY
Income-to-Home-Value
0.3257
More affordable than average
Migration Inflow
7.55%
of pop. from another state
Bachelor's Degree+
39.2%
of residents (national avg: 33%)

Market Activity

REAL ESTATE
Median Sale Price
$514,569
Days on Market
41
Moderate pace
Months of Supply
2.5
Seller's market
Sale-to-List Ratio
99.3%
Near asking price
Sold Above List
23.3%
Listings w/ Price Drops
30.6%
Building Permits (2025)
968
Single-Family Permits
595

Source: Redfin · Census BPS — Browse sales on Redfin →

[05] Crime & Safety

B+
SAFETY
GRADE
Firearm Fatalities
6.2
per 100K · nat avg 14.8
Injury Deaths
56.4
per 100K · nat avg 76.3
vs National Average
based on homicide rate

Source: CDC/NCHS vital statistics via County Health Rankings (2020–2022 avg). Rates per 100,000 population. Grade based on homicide rate relative to national average (~6.3). Learn more →

[06] Capital Investment

$1,812M
TOTAL
PROJECT AMOUNT STATUS
AWS Data Center Campus (Project Cosmos)
Amazon Web Services (AWS)
$1,000M Planned
Union Solar Farm
ACCIONA
$320M Under Construction
Richwood Solar
Richwood Solar
$250M Proposed
Cadence Solar Energy Center
Invenergy
$136M Planned
Memorial Health Emergency Department Expansion
Memorial Health
$56M Planned
Amazon Fulfillment Center
Amazon
$50M Operating

Source: public records, news, corporate announcements. Amounts are estimates where noted.

[07] Score Breakdown

Population Growth +3.1% 94 percentile
Income Growth +2.6% 44 percentile
Vacancy Rate 0.1% 100 percentile
Home Price Change +1.3% 43 percentile
Rent Growth -1.3% 5 percentile
Price/Rent 18x 30 percentile

Bars show percentile rank among all 1001 counties.

[08] Frequently Asked Questions

Is Union County, OH a good place to move to?

The data is not encouraging — Union County scores just 4/100 on the Boom Town Index, ranking #957 of 1001 counties. Job growth at +6.0% and median household income of $112,322 reflect an economy that has been contracting or stagnating relative to the rest of the country.

Is Union County affordable?

Housing in Union County is roughly in line with national affordability norms. The median home costs $344,900 and the income-to-home-value ratio sits at 0.33, with rents averaging $1,247/month. Not a bargain, but not a stretch for most local earners either.

Is Union County growing or shrinking?

Union County is growing on multiple fronts. Population is up +3.1% year-over-year while employers added jobs at a +6.0% clip. Home values shifted +1.3% in the past year.

Are people moving to Union County?

In significant numbers — 7.55% of Union County's current population relocated from another state, well above the national norm. That level of in-migration usually signals a county where jobs, affordability, or quality of life are pulling people in from elsewhere.

[09] Similar Counties by Size & Score

Warren County, OH 16 Delaware County, OH 19 Ross County, OH 21 Pickaway County, OH 25 Fairfield County, OH 28 Belmont County, OH 34 San Patricio County, TX 4 Laurel County, KY 4