Reno North
RANK #524 / 996 NAT · POP 486,674
1YR FORECAST: +1.0%
5YR OUTLOOK: +23%
Washoe County, Nevada, is often recognized for Reno, "The Biggest Little City in the World," which serves as its county seat. Located in western Nevada, bordering California and Oregon, the county offers a mix of urban and high desert rural settings. Commuting within the Reno-Sparks area is generally manageable, with public transportation options including fixed-route buses and on-demand microtransit services. The community benefits from its proximity to the Sierra Nevada mountains, providing access to outdoor recreation like hiking, camping, and water sports at places such as Washoe Lake and numerous regional parks and open spaces. The diverse landscape includes alpine forests and desert valleys.
Life in Washoe County attracts a variety of residents, including families and those seeking outdoor access. The Washoe County School District serves approximately 64,000 students across 96 schools in Reno, Sparks, and other communities. The economy is experiencing growth, with job increases outpacing the national rate in recent years. Key sectors driving this economic activity include warehousing, storage, and hospitality, alongside investments in technology and renewable energy. The region's quality of life and natural amenities are often cited as factors attracting new businesses and residents.
Above national median (4.7x)
Below national median
Prices declining
Prices detached from rents
Housing is fairly valued at 6.6x relative to local economic output. Climate and geography support a structural premium. The typical U.S. county is 4–6x.
Estimated local headcount ranges. Larger employers shown as floor + "+"; smaller employers show exact counts where reported.
Source: Redfin · Census BPS — Browse sales on Redfin →
Source: CDC/NCHS vital statistics via County Health Rankings (2020–2022 avg). Rates per 100,000 population. Grade based on homicide rate relative to national average (~6.3). Learn more →
Source: EPA Air Quality System (2021–2023). Grade based on 3-year average median AQI. Learn about AQI →
| PROJECT | AMOUNT | STATUS |
|---|---|---|
|
Tract Peru Ridge Data Center
Tract
|
$1,150M | Planned |
|
EdgeCore Reno Campus
EdgeCore Digital Infrastructure
|
$750M | Under Construction |
|
Dodge Flat II Solar Project with BESS
NextEra Energy Resources LLC
|
$268M | Proposed |
|
North Valleys Energy Storage
Cypress Creek Renewables
|
$100M | Planned |
|
Turquoise Solar
McCarthy Building Companies
|
$60M | Completed |
|
Amazon South Reno Delivery Station
Amazon
|
$50M | Under Construction |
Source: public records, news, corporate announcements. Amounts are estimates where noted.
Bars show percentile rank among all 996 counties.
Washoe County scores 47/100 on the Boom Town Index, landing in the middle of the pack among 996 U.S. counties (#524). Median household income is $81,531 and job growth is running at +0.8%. The data points to a county with mixed signals — some positive indicators alongside areas that lag faster-growing peers.
Washoe County leans toward the expensive side. A median home value of $460,000 against an income-to-home-value ratio of 0.18 means housing eats a bigger share of local earnings than the national norm. Renters face $1,401/month on average.
Washoe County's population is growing — up +1.4% YoY — while the job market is roughly flat (employment change of +0.8%). Home values shifted -0.5% over the past year. In-migration is outpacing local hiring, which often points to remote workers or retirees driving the headcount.
Not particularly — 1.62% of Washoe County's population moved in from another state, which is below the national average. Most residents are long-term locals rather than recent transplants.