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Racine County, WI

RANK #86 / 1001 NAT  ·  #4 / 29 WI  ·  POP 197,532

1YR FORECAST: +2.6%

5YR OUTLOOK: +37%

#34 Best for Families
Our model projects Racine County's housing market to grow +2.6% over the next year, significantly outpacing the national average.

[01] Why Racine County?

Racine County, Wisconsin, is known for its distinctive Danish kringle pastry and the historic Wind Point Lighthouse, which offers public climbs. The county is situated on the shores of Lake Michigan, roughly 30 minutes south of Milwaukee and less than an hour north of Chicago, making it a commuter-friendly location. Its communities range from the urban feel of the city of Racine to the rural landscapes of towns like Caledonia and Union Grove. Outdoor recreation is a significant draw, with opportunities for kayaking and canoeing on the Root and Fox Rivers, extensive biking and hiking trails, and Lake Michigan beaches.

Life in Racine County offers a blend of community types, attracting families and professionals. Public schools in the county are generally above average. Commute times average around 24 minutes, with many residents driving alone to work, though public bus services and Amtrak connections to Milwaukee and Chicago are available. The economy is experiencing growth, particularly in new construction, with Racine County leading the state in 2024. Major investments are flowing into commercial and residential developments, data centers, and advanced manufacturing, contributing to job creation and a changing economic landscape.

MARKET PROFILE

Heartland Steady Growth

Racine County is one of 145 U.S. counties in this market profile — stronger than typical on the BoomTown Index. Within this cohort, its recent home-price change of +4.5% matches the profile's typical +4.9%.

See all 145 Heartland Steady Growth counties →

[02] Market Snapshot

Housing Ratio
10.1x

Overvalued relative to economy

Home Prices
+4.5%

Outpacing national median

Climate & Terrain
-0.5

Below-average climate & terrain

Price/Rent
14x

Below national median (15x)

Housing looks overvalued at 10.1x — home prices are high relative to local economic output. The typical U.S. county is 4–6x.

[03] Top Employers

  1. 1
    S.C. Johnson & Son Manufacturing
    10,000+
  2. 2
    Modine Manufacturing Manufacturing
  3. 3
    Johnson Financial Group Finance
    1,000+
  4. 4
    Racine Unified School District Education
  5. 5
    Ascension Wisconsin (Healthcare) Healthcare
  6. 6
    Aurora Health Care Healthcare
  7. 7
    CNH Industrial Manufacturing
  8. 8
    InSinkErator Manufacturing
  9. 9
    Warren Industries Logistics
  10. 10
    Racine County Government

Estimated local headcount ranges. Larger employers shown as floor + "+"; smaller employers show exact counts where reported.

[04] Home Value Growth vs National

Racine County U.S. National

Bars show trailing 12-month growth. The dashed Forecast bars are the model's next-12-month projection; the whisker marks the ±1% range (cooling–accelerating).

The Numbers

DEMOGRAPHICS
Population
197,532
+0.33% YoY
Median Household Income
$78,096
Median Home Value
$251,400
+4.48% 12mo
Median Rent
$1,080
Average Annual Pay
$64,928
+6.2% YoY
Employment
75,845
-0.7% YoY
Income-to-Home-Value
0.3106
More affordable than average
Migration Inflow
3.07%
of pop. from another state
Bachelor's Degree+
28.4%
of residents (national avg: 33%)

Market Activity

REAL ESTATE
Median Sale Price
$325,000
Days on Market
37
Active market
Months of Supply
2.0
Seller's market
Sale-to-List Ratio
100.9%
Homes selling above asking
Sold Above List
55.0%
Listings w/ Price Drops
19.1%
Building Permits (2025)
667
Single-Family Permits
232

Source: Redfin · Census BPS — Browse sales on Redfin →

[05] Crime & Safety

B-
SAFETY
GRADE
Homicide Rate
4.3
per 100K · nat avg 6.3
Firearm Fatalities
12.8
per 100K · nat avg 14.8
Injury Deaths
80.2
per 100K · nat avg 76.3
vs National Average
Below national avg
based on homicide rate

Source: CDC/NCHS vital statistics via County Health Rankings (2020–2022 avg). Rates per 100,000 population. Grade based on homicide rate relative to national average (~6.3). Learn more →

[06] Air Quality

B
AIR QUALITY
GRADE
Median AQI (3yr)
42.3
Good
Good Air Days
73%
452 of 615 days
Unhealthy+ Days (3yr)
27
Sensitive groups affected
Primary Pollutant
Ozone
Ground-level ozone
Yearly Trend
2021
43
2022
40
2023
44
Median AQI · lower is better

Source: EPA Air Quality System (2021–2023). Grade based on 3-year average median AQI. Learn about AQI →

[07] Capital Investment

$11,688M
TOTAL
PROJECT AMOUNT STATUS
Microsoft Data Center Campus (Mount Pleasant)
Microsoft
$7,300M Under Construction
Microsoft Project Nova Data Center (Caledonia)
Microsoft
$4,000M Proposed
Paris Solar Farm
Wisconsin Electric Power Co.
$200M Operating
Regency Mall Redevelopment
$120M Under Construction
Lincoln-King Community Center
$68M Planned

Source: public records, news, corporate announcements. Amounts are estimates where noted.

[08] Score Breakdown

Population Growth +0.3% 36 percentile
Income Growth +3.7% 72 percentile
Vacancy Rate 1.0% 50 percentile
Home Price Change +4.5% 83 percentile
Rent Growth +5.7% 83 percentile
Price/Rent 14x 62 percentile

Bars show percentile rank among all 1001 counties.

[09] Frequently Asked Questions

Is Racine County, WI a good place to move to?

Racine County ranks #86 out of 1001 U.S. counties on the Boom Town Index with a score of 91/100. The composite score reflects long-term strength — housing, income, and migration patterns — but near-term hiring is soft (employment is down 0.7% year-over-year). Median household income here is $78,096.

Is Racine County affordable?

Housing in Racine County is roughly in line with national affordability norms. The median home costs $251,400 and the income-to-home-value ratio sits at 0.31, with rents averaging $1,080/month. Not a bargain, but not a stretch for most local earners either.

Is Racine County growing or shrinking?

Population and employment in Racine County are both close to flat — population +0.3% YoY and jobs -0.7%. Home values shifted +4.5% over the past 12 months. A steady-state county, neither expanding quickly nor shrinking.

Are people moving to Racine County?

There's a moderate stream of newcomers. About 3.07% of residents moved from another state, which is above average and suggests Racine County has appeal as a relocation destination — though it's not among the highest-inflow counties nationally.

[10] Similar Counties by Size & Score

Rock County, WI 91 Dodge County, WI 95 Fond du Lac County, WI 95 Marathon County, WI 96 Waupaca County, WI 86 Chippewa County, WI 86 Lee County, AL 91 Clark County, OH 91