21 / 100

Pinellas County, FL

St. Petersburg

RANK #782 / 996 NAT  ·  #20 / 41 FL  ·  POP 959,918

1YR FORECAST: -4.2%

5YR OUTLOOK: +16%

Our model projects Pinellas County's housing market at -4.2% over the next year, underperforming most U.S. counties.

[01] Why Pinellas County?

Pinellas County, Florida, is a peninsula on Florida's Gulf Coast, bordered by the Gulf of Mexico to the west and Tampa Bay to the east. It is connected to Tampa, a major city in Hillsborough County, by three bridges. The county offers a mix of urban and suburban environments, with communities ranging from the arts-focused downtown St. Petersburg to the small-town charm of Dunedin and Safety Harbor. Pinellas County is known for its natural amenities, including numerous parks, preserves, and beaches like Clearwater Beach and Fort De Soto Park, offering opportunities for outdoor recreation such as kayaking, biking, and walking on trails like the Pinellas Trail.

The economy of Pinellas County is diversified, with major employers in sectors such as healthcare, retail, and financial services. Top private employers include Publix, Walmart, and Raymond James & Associates. The county also has a strong presence in manufacturing, defense and homeland security, aviation and aerospace, life sciences, and information technology. Recent economic developments include significant investment flowing into commercial and residential projects, as well as the energy sector. The county actively works to attract and support businesses in high-wage industries like high-tech manufacturing, software development, and financial services.

[02] Market Snapshot

Housing Ratio
4.4x

Below national median (4.7x)

GDP Growth
+2.0%

Below national median

Home Prices
-6.4%

Prices declining

Climate & Terrain
5.0

Favorable climate & terrain

Price/Rent
12x

Strong rental yield

Housing is fairly valued at 4.4x relative to local economic output. Climate and geography support a structural premium. The typical U.S. county is 4–6x.

[03] Top Employers

  1. 1
    Pinellas County Schools Education
    10,000+
  2. 2
    Raymond James Financial Finance
    2,500+
  3. 3
    Publix Super Markets Retail
  4. 4
    BayCare Health System Healthcare
  5. 5
    Pinellas County Government Government
  6. 6
    Jabil Manufacturing
  7. 7
    TD Synnex Technology
  8. 8
    Johns Hopkins All Children's Hospital Healthcare
    1,000+
  9. 9
    AmeriLife Finance
  10. 10
    Lockheed Martin Manufacturing

Estimated local headcount ranges. Larger employers shown as floor + "+"; smaller employers show exact counts where reported.

[04] Home Value Growth vs National

Pinellas County U.S. National

The Numbers

DEMOGRAPHICS
Population
959,918
+0.2% YoY
Median Household Income
$66,406
Median Home Value
$284,300
-6.44% 12mo
Median Rent
$1,389
Average Annual Pay
$67,519
+4.8% YoY
Employment
447,680
-1.2% YoY
Income-to-Home-Value
0.2336
Near national average
Migration Inflow
2.48%
of pop. from another state
Bachelor's Degree+
35.1%
of residents (national avg: 33%)

Market Activity

REAL ESTATE
Median Sale Price
$416,000
Days on Market
66
Slower market
Months of Supply
5.2
Buyer's market
Sale-to-List Ratio
95.7%
Negotiation room for buyers
Sold Above List
8.2%
Listings w/ Price Drops
34.6%
Building Permits (2024)
2,627
Single-Family Permits
1,135

Source: Redfin · Census BPS — Browse sales on Redfin →

[05] Crime & Safety

C+
SAFETY
GRADE
Homicide Rate
5.2
per 100K · nat avg 6.3
Firearm Fatalities
13.5
per 100K · nat avg 14.8
Injury Deaths
125.8
per 100K · nat avg 76.3
vs National Average
Below national avg
based on homicide rate

Source: CDC/NCHS vital statistics via County Health Rankings (2020–2022 avg). Rates per 100,000 population. Grade based on homicide rate relative to national average (~6.3). Learn more →

[06] Air Quality

B-
AIR QUALITY
GRADE
Median AQI (3yr)
46.7
Good
Good Air Days
61%
665 of 1,095 days
Unhealthy+ Days (3yr)
3
Sensitive groups affected
Primary Pollutant
PM2.5
Fine particulate matter
Yearly Trend
2021
47
2022
46
2023
47
Median AQI · lower is better

Source: EPA Air Quality System (2021–2023). Grade based on 3-year average median AQI. Learn about AQI →

[07] Capital Investment

$940M
TOTAL
PROJECT AMOUNT STATUS
Tropicana Field Site Redevelopment Proposals (multiple projects)
ARK Ellison Horus, Blake Investment Partners, Foundation Vision Partners, Pinellas County Housing Authority
$500M Proposed
P L Bartow Natural Gas Power Plant Upgrades
Duke Energy Florida, LLC
$340M Under Construction
Digital Meter Upgrade (Advanced Metering Infrastructure)
Pinellas County Utilities (PCU)
$50M In Progress
St. Pete-Clearwater Airport Terminal Improvement
Pinellas County
$50M Design: In progress

Source: public records, news, corporate announcements. Amounts are estimates where noted.

[08] Score Breakdown

GDP Growth +2.0% 35 percentile
Population Growth +0.2% 39 percentile
Income Growth +9.8% 78 percentile
Vacancy Rate 1.8% 13 percentile
Home Price Change -6.4% 1 percentile
Rent Growth -2.9% 1 percentile
Price/Rent 12x 68 percentile

Bars show percentile rank among all 996 counties.

[09] Frequently Asked Questions

Is Pinellas County, FL a good place to move to?

At 21/100, Pinellas County faces headwinds that place it in the lower third of the 996 counties we track. Median income of $66,406 combined with job growth of -1.2% suggests the local economy is struggling to keep pace with national trends.

Is Pinellas County affordable?

Pinellas County leans toward the expensive side. A median home value of $284,300 against an income-to-home-value ratio of 0.23 means housing eats a bigger share of local earnings than the national norm. Renters face $1,389/month on average.

Is Pinellas County growing or shrinking?

Pinellas County's job market is contracting (-1.2% YoY) while population is roughly stable (+0.2% change). Home values are -6.4% over the past 12 months. Hiring headwinds without an offsetting exodus — residents are staying, but local employers are shedding payroll.

Are people moving to Pinellas County?

There's a moderate stream of newcomers. About 2.48% of residents moved from another state, which is above average and suggests Pinellas County has appeal as a relocation destination — though it's not among the highest-inflow counties nationally.

Is the housing market declining in Pinellas County?

Home values fell -6.4% over the past year in Pinellas County, bringing the median down to $284,300. A drop of that magnitude usually reflects weakening demand or population outflow — worth watching if you're considering buying here.

[10] Similar Counties by Size & Score

Lake County, FL 21 Alachua County, FL 20 St. Johns County, FL 20 Duval County, FL 19 Nassau County, FL 24 Putnam County, FL 24 Montgomery County, PA 22 Norfolk County, MA 22