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Muskegon County, MI

RANK #59 / 996 NAT  ·  #6 / 36 MI  ·  POP 175,947

1YR FORECAST: +1.7%

5YR OUTLOOK: +38%

Our model projects Muskegon County's housing market to grow +1.7% over the next year, significantly outpacing the national average.

[01] Why Muskegon County?

Muskegon County, Michigan, distinguishes itself with its extensive Lake Michigan shoreline, offering miles of beaches and forested dunes. Located in West Michigan, about 42 miles northwest of Grand Rapids, the county provides a blend of small-town charm and access to natural scenery. Notable towns include Muskegon, Norton Shores, and Whitehall, each contributing to the area's community feel. Commuting within the county is facilitated by services like Go2 by MATS, an on-demand public transit option available in several municipalities. The area is a year-round destination for outdoor recreation, featuring three state parks—Muskegon, Duck Lake, and P.J. Hoffmaster—that offer hiking, biking, camping, and water sports.

Life in Muskegon County offers an affordable lifestyle with a focus on community and outdoor activities. The local economy is diverse, driven by sectors such as advanced manufacturing, aerospace, defense, and food processing. Recent economic developments include significant investments in manufacturing facilities and commercial/residential projects. The county also benefits from a growing tourism and hospitality sector, which contributes to the local economy. Educational opportunities are available through various public school districts, some of which are recognized among the best in Michigan.

[02] Market Snapshot

Housing Ratio
4.3x

Below national median (4.7x)

GDP Growth
+3.7%

Above national median

Home Prices
+3.8%

Outpacing national median

Climate & Terrain
-0.4

Below-average climate & terrain

Price/Rent
12x

Strong rental yield

Housing is fairly valued at 4.3x relative to local economic output. The typical U.S. county is 4–6x.

[03] Top Employers

  1. 1
    Trinity Health (formerly Mercy General Health Partners) Healthcare
    2,500+
  2. 2
    Muskegon County Government Government
    1,000+
  3. 3
    Muskegon Public Schools / Muskegon Area ISD Education
    500+
  4. 4
    Howmet Aerospace (formerly Arconic) Manufacturing
  5. 5
    GE Aviation Manufacturing
  6. 6
    Michigan's Adventure Hospitality
  7. 7
    Port City Group Manufacturing
  8. 8
    Muskegon Community College Education
  9. 9
    Goodwill Industries of West Michigan Other
    250+
  10. 10
    Walmart Retail

Estimated local headcount ranges. Larger employers shown as floor + "+"; smaller employers show exact counts where reported.

[04] Home Value Growth vs National

Muskegon County U.S. National

The Numbers

DEMOGRAPHICS
Population
175,947
+0.18% YoY
Median Household Income
$61,347
Median Home Value
$162,300
+3.81% 12mo
Median Rent
$915
Average Annual Pay
$53,204
+3.8% YoY
Employment
63,475
+2.0% YoY
Income-to-Home-Value
0.378
More affordable than average
Migration Inflow
3.97%
of pop. from another state
Bachelor's Degree+
20.7%
of residents (national avg: 33%)

Market Activity

REAL ESTATE
Median Sale Price
$252,500
Days on Market
45
Moderate pace
Months of Supply
2.2
Seller's market
Sale-to-List Ratio
97.1%
Negotiation room for buyers
Sold Above List
19.0%
Listings w/ Price Drops
29.4%
Building Permits (2024)
423
Single-Family Permits
308

Source: Redfin · Census BPS — Browse sales on Redfin →

[05] Crime & Safety

D
SAFETY
GRADE
Homicide Rate
8.3
per 100K · nat avg 6.3
Firearm Fatalities
16.0
per 100K · nat avg 14.8
Injury Deaths
104.2
per 100K · nat avg 76.3
vs National Average
Above national avg
based on homicide rate

Source: CDC/NCHS vital statistics via County Health Rankings (2020–2022 avg). Rates per 100,000 population. Grade based on homicide rate relative to national average (~6.3). Learn more →

[06] Air Quality

B
AIR QUALITY
GRADE
Median AQI (3yr)
39.3
Good
Good Air Days
81%
607 of 750 days
Unhealthy+ Days (3yr)
26
Sensitive groups affected
Primary Pollutant
Ozone
Ground-level ozone
Yearly Trend
2021
40
2022
37
2023
41
Median AQI · lower is better

Source: EPA Air Quality System (2021–2023). Grade based on 3-year average median AQI. Learn about AQI →

[07] Capital Investment

$1,163M
TOTAL
PROJECT AMOUNT STATUS
La Colombe Plant Expansion
Chobani
$567M Under Construction
Muskegon Solar Plant (250 MW)
Consumers Energy
$250M Operating
Mixed-Use Redevelopment (Former Furniture Manufacturing Site)
Parkland Properties of Michigan
$221M Planned
GE Aerospace Expansions
GE Aerospace
$75M Planned
Apple Avenue Reconstruction
MDOT
$50M Planned

Source: public records, news, corporate announcements. Amounts are estimates where noted.

[08] Score Breakdown

GDP Growth +3.7% 68 percentile
Population Growth +0.2% 38 percentile
Income Growth +7.5% 26 percentile
Vacancy Rate 1.0% 52 percentile
Home Price Change +3.8% 80 percentile
Rent Growth +6.8% 90 percentile
Price/Rent 12x 72 percentile

Bars show percentile rank among all 996 counties.

[09] Frequently Asked Questions

Is Muskegon County, MI a good place to move to?

Muskegon County ranks #59 out of 996 U.S. counties on the Boom Town Index with a score of 94/100, putting it in the top tier nationally. Job growth of +2.0% and a median household income of $61,347 point to a county with active economic momentum.

Is Muskegon County affordable?

By national standards, Muskegon County is quite affordable. Homes here have a median value of $162,300, and the income-to-home-value ratio of 0.38 is well above the U.S. average — especially with median rent at just $915/month. Residents can generally buy a home without being cost-burdened.

Is Muskegon County growing or shrinking?

Employers in Muskegon County are hiring — job growth of +2.0% — but the population is close to flat (+0.2% YoY). Home values moved +3.8% over the past year. Labor demand is outpacing local population growth, which tends to tighten wages and housing.

Are people moving to Muskegon County?

There's a moderate stream of newcomers. About 3.97% of residents moved from another state, which is above average and suggests Muskegon County has appeal as a relocation destination — though it's not among the highest-inflow counties nationally.

[10] Similar Counties by Size & Score

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