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Harnett County, NC

Anderson Creek

RANK #356 / 996 NAT  ·  #19 / 51 NC  ·  POP 134,718

1YR FORECAST: +1.1%

5YR OUTLOOK: +27%

Harnett County's housing market is projected to grow +1.1% over the next year, tracking near the national average.

[01] Why Harnett County?

Lillington, the county seat of Harnett County, North Carolina, offers a blend of small-town atmosphere and natural beauty, situated along the Cape Fear River. The county is located between Raleigh and Fayetteville, making it a commuter-friendly option for those working in nearby cities. Residents often mention the close-knit community feel and local events that foster a sense of belonging. Outdoor enthusiasts can explore Raven Rock State Park, known for its 150-foot crystalline rock formation overlooking the Cape Fear River, offering extensive trails for hiking, biking, and horseback riding. The county also provides access to the Cape Fear River for kayaking, canoeing, and fishing.

Life in Harnett County appeals to families and individuals seeking a quieter pace with access to urban amenities. The public school system, Harnett County Schools, serves over 20,000 students across 28 schools. Commute options include the Harnett Area Rural Transit System (HARTS), which provides public transportation for medical, personal, employment, and educational trips within and to surrounding counties. Economically, the county is experiencing growth, with recent investments in industrial and logistics sectors. There is also a focus on developing market-ready sites to attract new businesses and create jobs.

[02] Market Snapshot

Housing Ratio
8.7x

Overvalued relative to economy

GDP Growth
+4.0%

Above national median

Home Prices
+0.7%

Below national median

Climate & Terrain
-0.5

Below-average climate & terrain

Price/Rent
9x

Strong rental yield

Housing looks overvalued at 8.7x — home prices are high relative to local economic output. The typical U.S. county is 4–6x.

[03] Top Employers

  1. 1
    Harnett County Schools Education
    1,000+
  2. 2
    Harnett County Government Government
  3. 3
    Campbell University Education
  4. 4
    Adusa Distribution Logistics
  5. 5
    Walmart Retail
    500+
  6. 6
    Betsy Johnson Memorial Hospital Healthcare
  7. 7
    Carlie C's Retail
    250+
  8. 8
    Rooms to Go Retail
  9. 9
    Department of Public Safety Government
  10. 10
    Champion Homebuilders Manufacturing
    100+

Estimated local headcount ranges. Larger employers shown as floor + "+"; smaller employers show exact counts where reported.

[04] Home Value Growth vs National

Harnett County U.S. National

The Numbers

DEMOGRAPHICS
Population
134,718
+1.24% YoY
Median Household Income
$64,992
Median Home Value
$195,900
+0.72% 12mo
Median Rent
$1,022
Average Annual Pay
$46,955
+5.0% YoY
Employment
28,081
+1.3% YoY
Income-to-Home-Value
0.3318
More affordable than average
Migration Inflow
6.54%
of pop. from another state
Bachelor's Degree+
22.8%
of residents (national avg: 33%)

Market Activity

REAL ESTATE
Median Sale Price
$324,970
Days on Market
128
Slower market
Months of Supply
4.9
Balanced market
Sale-to-List Ratio
98.8%
Near asking price
Sold Above List
17.4%
Listings w/ Price Drops
24.3%
Building Permits (2024)
2,231
Single-Family Permits
2,219

Source: Redfin · Census BPS — Browse sales on Redfin →

[05] Crime & Safety

C
SAFETY
GRADE
Homicide Rate
7.9
per 100K · nat avg 6.3
Firearm Fatalities
17.0
per 100K · nat avg 14.8
Injury Deaths
102.5
per 100K · nat avg 76.3
vs National Average
Above national avg
based on homicide rate

Source: CDC/NCHS vital statistics via County Health Rankings (2020–2022 avg). Rates per 100,000 population. Grade based on homicide rate relative to national average (~6.3). Learn more →

[06] Capital Investment

$19,450M
TOTAL
PROJECT AMOUNT STATUS
Fayetteville Data Center Campus
Energy Storage Solutions
$19,200M Planned
MidPort 95 Industrial Development
Private Developer
$100M Under Construction
Harnett 95 Industrial Center - Class A Industrial Building 1
Samet Corporation (in partnership with Harnett County)
$50M Under Construction
Community Solar & Battery Storage Portfolio (multiple projects)
Various (e.g., Altus Power America Management, North Carolina El Member Corp, Strata Solar)
$50M Operating
US 401 Corridor Study Improvements
NCDOT, CAMPO
$50M Proposed

Source: public records, news, corporate announcements. Amounts are estimates where noted.

[07] Score Breakdown

GDP Growth +4.0% 72 percentile
Population Growth +1.2% 77 percentile
Income Growth +8.9% 62 percentile
Vacancy Rate 1.7% 15 percentile
Home Price Change +0.7% 41 percentile
Rent Growth +3.1% 53 percentile
Price/Rent 9x 94 percentile

Bars show percentile rank among all 996 counties.

[08] Frequently Asked Questions

Is Harnett County, NC a good place to move to?

With a Boom Town Index score of 64/100, Harnett County sits in the upper half of all 996 ranked counties. Employment is expanding at +1.3%, and median household income stands at $64,992 — indicators that suggest solid fundamentals even if it's not among the fastest-growing counties in NC.

Is Harnett County affordable?

Housing in Harnett County is roughly in line with national affordability norms. The median home costs $195,900 and the income-to-home-value ratio sits at 0.33, with rents averaging $1,022/month. Not a bargain, but not a stretch for most local earners either.

Is Harnett County growing or shrinking?

Harnett County is growing on multiple fronts. Population is up +1.2% year-over-year while employers added jobs at a +1.3% clip. Home values shifted +0.7% in the past year.

Are people moving to Harnett County?

In significant numbers — 6.54% of Harnett County's current population relocated from another state, well above the national norm. That level of in-migration usually signals a county where jobs, affordability, or quality of life are pulling people in from elsewhere.

[09] Similar Counties by Size & Score

Forsyth County, NC 64 Cumberland County, NC 63 Cleveland County, NC 62 Franklin County, NC 68 Carteret County, NC 68 Nash County, NC 68 Linn County, OR 64 Mercer County, PA 64