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Greenwood County, SC

RANK #17 / 1001 NAT  ·  #1 / 24 SC  ·  POP 69,489

1YR FORECAST: +3.8%

5YR OUTLOOK: +8%

#14 Best for Investment
Our model projects Greenwood County's housing market to grow +3.8% over the next year, significantly outpacing the national average.

[01] Why Greenwood County?

Greenwood County, South Carolina, is often recognized for its historical significance, particularly the Ninety Six National Historic Site, which was the location of two Revolutionary War battles. Situated in the Upstate region, Greenwood County is about an hour's drive from larger cities like Greenville and Columbia, making commutes to these urban centers feasible. The community offers a blend of small-town atmosphere and access to natural beauty, including the 11,000-acre Lake Greenwood, which provides opportunities for boating, fishing, and camping. The county also features various parks and trails for outdoor recreation.

Life in Greenwood County is characterized by a lower cost of living compared to national and state averages, which can appeal to families and individuals seeking affordability. The county's economy has a notable manufacturing presence, with approximately 26% of the local workforce employed in this sector. Educational institutions like Lander University and Piedmont Technical College contribute to a skilled workforce and provide local higher education opportunities. Recent economic developments include investments in commercial and residential projects, as well as growth in the energy, manufacturing, and life sciences sectors.

MARKET PROFILE

Idiosyncratic Markets

Greenwood County's data profile doesn't fit any single market profile cleanly — its housing, labor, and demographic signals pull in different directions (home prices -0.5% YoY, population +0.2%, wages +3.2%). About 414 U.S. counties show this kind of mixed-signal pattern.

See all 414 Idiosyncratic Markets counties →

[02] Market Snapshot

Housing Ratio
8.1x

Overvalued relative to economy

Home Prices
-0.5%

Prices declining

Climate & Terrain
-0.1

Below-average climate & terrain

Price/Rent
12x

Below national median (15x)

Housing looks overvalued at 8.1x — home prices are high relative to local economic output. The typical U.S. county is 4–6x.

[03] Top Employers

  1. 1
    Self Regional Healthcare Healthcare
    1,000+
  2. 2
    Eaton Corporation Manufacturing
  3. 3
    Carolina Pride Foods Manufacturing
    500+
  4. 4
    Lonza Manufacturing
  5. 5
    Lander University Education
  6. 6
    Piedmont Technical College Education
  7. 7
    Cardinal Health Healthcare
  8. 8
    VELUX, Inc. Manufacturing
    250+
  9. 9
    Greenwood Mills Inc. Manufacturing
  10. 10
    Colgate-Palmolive Manufacturing

Estimated local headcount ranges. Larger employers shown as floor + "+"; smaller employers show exact counts where reported.

[04] Home Value Growth vs National

Greenwood County U.S. National

Bars show trailing 12-month growth. The dashed Forecast bars are the model's next-12-month projection; the whisker marks the ±1% range (cooling–accelerating).

The Numbers

DEMOGRAPHICS
Population
69,489
+0.23% YoY
Median Household Income
$52,830
Median Home Value
$180,500
-0.53% 12mo
Median Rent
$898
Average Annual Pay
$55,018
+3.2% YoY
Employment
28,146
+1.7% YoY
Income-to-Home-Value
0.2927
More affordable than average
Migration Inflow
3.15%
of pop. from another state
Bachelor's Degree+
24.7%
of residents (national avg: 33%)

Market Activity

REAL ESTATE
Median Sale Price
$288,950
Days on Market
99
Slower market
Months of Supply
5.5
Buyer's market
Sale-to-List Ratio
96.8%
Negotiation room for buyers
Sold Above List
13.8%
Listings w/ Price Drops
21.1%
Building Permits (2025)
310
Single-Family Permits
310

Source: Redfin · Census BPS — Browse sales on Redfin →

[05] Crime & Safety

D
SAFETY
GRADE
Homicide Rate
8.9
per 100K · nat avg 6.3
Firearm Fatalities
20.2
per 100K · nat avg 14.8
Injury Deaths
119.9
per 100K · nat avg 76.3
vs National Average
Above national avg
based on homicide rate

Source: CDC/NCHS vital statistics via County Health Rankings (2020–2022 avg). Rates per 100,000 population. Grade based on homicide rate relative to national average (~6.3). Learn more →

[06] Capital Investment

$672M
TOTAL
PROJECT AMOUNT STATUS
Old 8 Golf Course Community
Undisclosed Developer
$400M Proposed
ES Foundry Solar Cell Manufacturing Facility
ES Foundry
$150M Operating
Bradley PV1 Solar Electric Power Plant
Ecoplexus
$97M Completed
Pine Gate Renewables Community Solar Portfolio (13 projects)
Pine Gate Renewables
$26M Under Construction

Source: public records, news, corporate announcements. Amounts are estimates where noted.

[07] Score Breakdown

Population Growth +0.2% 32 percentile
Income Growth +4.3% 83 percentile
Vacancy Rate 1.1% 36 percentile
Home Price Change -0.5% 19 percentile
Rent Growth +6.8% 91 percentile
Price/Rent 12x 82 percentile

Bars show percentile rank among all 1001 counties.

[08] Frequently Asked Questions

Is Greenwood County, SC a good place to move to?

Greenwood County ranks #17 out of 1001 U.S. counties on the Boom Town Index with a score of 98/100, putting it in the top tier nationally. Job growth of +1.7% and a median household income of $52,830 point to a county with active economic momentum.

Is Greenwood County affordable?

Housing in Greenwood County is roughly in line with national affordability norms. The median home costs $180,500 and the income-to-home-value ratio sits at 0.29, with rents averaging $898/month. Not a bargain, but not a stretch for most local earners either.

Is Greenwood County growing or shrinking?

Employers in Greenwood County are hiring — job growth of +1.7% — but the population is close to flat (+0.2% YoY). Home values moved -0.5% over the past year. Labor demand is outpacing local population growth, which tends to tighten wages and housing.

Are people moving to Greenwood County?

There's a moderate stream of newcomers. About 3.15% of residents moved from another state, which is above average and suggests Greenwood County has appeal as a relocation destination — though it's not among the highest-inflow counties nationally.

[09] Similar Counties by Size & Score

Berkeley County, SC 86 Oconee County, SC 85 Pickens County, SC 82 Georgetown County, SC 77 Greenville County, SC 68 Spartanburg County, SC 62 Catoosa County, GA 98 Monroe County, FL 98